UpsellGuru - Room up-selling system for hotels

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Let Your Guests Bid On Room Upgrades

Enhance their experience.

Maximize your up-sell revenue.

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UpsellGuru is a room up-selling system that allows hotels to offer their guests upgrades through a bidding system.

Benefits

INCREASE GUEST SATISFACTION

Enhance guest’s stay with discounted higher room categories and added services.

MINIMIZE THE NUMBER OF FREE UPGRADES

Sell your higher room categories for a discounted rate instead of having them empty or upgraded for free.

INCREASE REVENUE & AVERAGE DAILY RATE

Significantly increase your room up-selling revenue and the sales of services & amenities.

Guest Journey

Guest Receives Pre-Stay Email

Shortly prior to their arrivals, your guests receive an automated email offering them the chance to enhance their experience in your hotel.

Fully automated via PMS interface
Define your own strategy & target market
Email is fully customizable

email open rate

83%

email click rate

64%

Guest Bids On Room Upgrade…

By moving the slider, your guests can place a bid for one or several room types.

Colours indicate the offer strength
Minimum & maximum offers are set by the hotel

The hotel decides if to accept or deny the upgrade offer. If the offer is accepted, the guest will receive an upgrade for the additional price. If the offer is denied, their reservation remains as it was.

success rate

14%

revenue/month

up to €15000

...and purchase extra services

Offer your guests the chance to purchase additional services from a customised guest service menu.

A Selection of Our Customers

“

"UpsellGuru is a game-changing technology partner by putting guests in full control over the room upgrade. With its dynamic content feature, we can personalise the marketing message based on various segmentation rules which highly increases both open and conversion rate. Over 100 room upgrades and US$25,000 upselling revenue were achieved in the first few weeks, the result speaks for itself!"

“We are overwhelmed by the success of UpsellGuru for our properties. Up-selling and cross-selling revenue surpassing GBP 50.000 per month in pre-arrival upselling and cross-selling revenue was beyond expectations.”

UpsellGuru is a valuable partner for us as it adds a lot of value to our brand. The system is an innovative and easy way to communicate our up-selling possibilities with our guests in a fully automated way. We have the capability of sending targeted offers to elevate our guests’ stay and increase bottom line revenue. Their team facilitates the on-boarding and offers superb customer service.

UpsellGuru has delivered strong incremental revenue to the bottom line at The Grace Hotel SYD. It’s so easy to use and clients love this option.

Terence Fong

Digital Marketing Manager, Hotel ICON

Caroline Nicholson

Distribution Manager, Village Hotels

Dawn Theaker

Marketing Manager – Business Travel, Best Western GB

Craig Gosling

Director of Sales & Marketing, The Grace Hotel Sydney

Pricing

Commission on Upgrades

NO LOCK-IN CONTRACT

NO UPFRONT COSTS

the news

In The News

Book, bid and win: UpsellGuru enhances up-selling strategy for hoteliers

Breakfast, airport transfers, room amenities, total room upgrades, lounge access, and even late check-in/early check-out are now part of the game, with once complimentary packages now being turned into choices that guests can avail of at a discount.

Ellenborough Park Hotel drive additional revenue through UpsellGuru

Ellenborough Park Hotel have harnessed the power of upselling and generated an additional £6,600 in the first 3 months through upsells including room upgrades and in room purchases thanks to the sleek partnership provided by UpsellGuru and Guestline.

Up-Selling At The Top End Of Town

UpsellGuru empower guests to decide what an upgrade is worth to them by placing a bid on higher room categories, prior to their arrival. It is the hotel’s choice whether to accept or deny the offer.

Upselling At Every Stage Of The Guest Cycle

From airlines to fast food restaurants, all kinds of businesses use upselling and cross-selling to increase their business’ growth and profitability.

all news

Get In Touch With Us

If you have any general inquiries, questions or suggestions, please send us an email to: info@upsellguru.com

UpsellGuru Europe - Frankfurt, Germany

+49 172 575 1707
UpsellGuru United Kingdom

+44 07725737482
UpsellGuru Asia - Kuala Lumpur, Malaysia

+60 18 286 0265

Next event:

06/03/2019: ITB Berlin - The World’s Leading Travel Trade Show. We will be exhibiting in the HSMA Lounge (Hall 8.1, Stand 117). Come visit us or schedule an appointment. Join also the panel discussion on "Rewarding Upselling For Hotels" with our MD Karl Schmidtner on March 8th, 3pm (Hall 7.1b, eTravel Lab).

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